Spotify acquires Podsights and Chartable to advance its podcasting business

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Spotify acquires Podsights and Chartable to...
 © CyprusMail 2022
Spotify Inc (SPOT.N) deepened its investment in podcasting with the acquisitions of Podsights and Chartable, two services that provide greater insights for advertisers and podcasting publishers, the Swedish company said on Wednesday.

Podsights helps marketers gauge the effectiveness of their ads, one area that Spotify said has been a major challenge. Chartable provides audience insights that help podcast publishers measure the effectiveness of their growth campaigns.

Financial details of the transactions were not available.

“Our acquisitions of podcast technology players Podsights and...


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Article automatically added to our system on Monday, February 21, 2022

Spotify acquires Podsights and Chartable to advance its podcasting business


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Article Tags: #spotify   #acquires   #podsights   #chartable   #advance   #podcasting   #business  


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